Giorgos Mathios
CEO, DIGITAL PROVIDER SA

George Mathios is CEO at “Digital Provider SA”. The company provides multiplexing and digital broadcast services, and will have the general management of the digital platform it will create.

George Mathios has extensive and long experience, having held executive positions in multinational organizations and digital technology and TV companies, in Greece and abroad.

Until recently he held the position of Head of Marketing and Customer Propositions for HSBC Greece. Also, he has worked as Integrated Marketing Manager at “The Coca-Cola Company”, SE Europe Division, and has been a member of the digital marketing global group, where he designed and implemented the “SoundWave” European Platform. In the same company he was Head of Olympic Activation, Athens 2004. As part of these duties, among other things, he implemented for the first time a TV Olympic channel for the Coca-Cola brand, winning the Coca-Cola Global Marketing Prize for 2004. Between 2000 and 2002 he was Digital Platform Director for NOVA at “Multichoice Hellas”, where, among other things, he launched for the first time interactive TV services in Greece, as well as the first interactive advertisement. Before that, he had held executive commercial positions at L’Oreal and Procter & Gamble Germany.

George Mathios holds an MBA from Manchester Business School. He has a Mechanical Engineering degree and an MSc from UMIST and the University of Newcastle-upon-Tyne.

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